If there's one thing companies do not like, it's losing profits, and the number one reason for losing profits is losing loyal customers. So when the endless need for creating more shareholder value pushes corporations to hike up prices and risk damaging the brand loyalty, there's one tactic they've been increasingly reliant upon: instead of charging more, just serve less! And that's what shrinkflation is all about: smaller packages, worse ingredients and poorer quality, all at the same price, and the customers are none the wiser. Usually, at least.
While shrinkflation is easier to get away with than a much more obvious rise in prices, companies have again and again been caught red-handed by vigilant consumers. Let's see what they couldn't get away with this time.
Great Value Indeed
(Source: Reddit)
A 'Full' Tube Of Toothpaste
(Source: Reddit)
At This Point Why Not Just Use A Smaller Bag
(Source: Reddit)
$6 For Way Less Cookies
(Source: Reddit)
Cheaper Plastic And Thinner Floss
(Source: Reddit)
Triple Cheeseburger Is Only As Wide As A Drink Cup
(Source: Reddit)
Ten Percent Less Volume, Yet Same '100 Washes'?
(Source: Reddit)
Charmin Mega-Rolls: Old Vs. New
(Source: Reddit)
McDonald's Orange 'Juice'
(Source: Reddit)
100ml Less, But Let's Keep It Under Wraps
(Source: Reddit)
Don't Eat It All At Once!
(Source: Reddit)
What Did They Cut Down On To Shed 20 Grams?
(Source: Reddit)
So Unnecessary
(Source: Reddit)
Less Funyuns :(
(Source: Reddit)
Ah Yes, The 'Chocolaty' Flavor
(Source: Reddit)
What's The Rest Of The Tray For?
(Source: Reddit)
Not A Single Fry Has Been Taken Yet
(Source: Reddit)
New Look! And Now 100 Swabs Less!
(Source: Reddit)
Some Stores Put Out Shrinkflation Warnings
(Source: Reddit)
50% More Ingredients! (But Actually 30% Less Sheets)
(Source: Reddit)
10 Grams Less For The Same Price
(Source: Reddit)
They're Coming For The Turtles
(Source: Reddit)
Smaller Package, Same Price
(Source: Reddit)
These Are Supposed To Be 10.25''
(Source: Reddit)
