Over the last two decades, viral interviews with charismatic witnesses have become their own internet microgenre, like Antoine Dodson warning about bed intruders, Noah Ritter repeatedly saying "apparently," or Charles Ramsey describing his Big Mac-fueled rescue of kidnapped women.

But few have reached the meme hall-of-fame quite like Kimberly "Sweet Brown" Wilkins.

Sweet Brown's sing-song cadence, Southern drawl and vivid retelling of a fire evacuation turned one Oklahoma City news hit into meme canon. The news cast launched remixes that gathered millions of views, and helped Sweet Brown etch out a corner for herself in the burgeoning micro-celebrity sphere of the internet in the 2010s.

So, what became of Sweet Brown after she declared, "Ain't Nobody Got Time For That"? Here's a look at the YouTube legend's life since her viral fame over a decade ago.

Who Is 'Sweet Brown' And What Was The 'Ain't Nobody Got Time For That' Video?

Kimberly Wilkins wasn't looking for fame when she stepped outside her smoke-filled Oklahoma City apartment on April 7th, 2012 — she was looking for a soda. Instead, she found a way to survive a three-alarm fire.

Just hours later, she delivered one of the most instantly recognizable disaster recaps (and catchphrases) ever aired on local news.

Speaking to KFOR-TV, Wilkins exclaimed, "I woke up to get me a cold pop, then I thought somebody was barbecuing. I said, 'Oh, Lord Jesus, it’s a fire!' Then I ran out, I didn't grab no shoes or nothing. Jesus, I ran for my life, and then the smoke got me. I got bronchitis! Ain't nobody got time for that."

The segment, uploaded to YouTube by a KFOR employee and then reuploaded by a user named lucasmarr, exploded to over a million views and 109,000 Facebook shares in two days, and tens of millions more in the decades since.

And for good reason. There was a lot to unpack in the video. Kimberly, who framed against a wall in her neighbourhood as though she were green-screened in, delivers an account of a tragic event as though it were a riveting adventure.

Plus, her over-the-top and ever-quotable recount of her apartment fire is in contrast with her teenage son, seen pacing and groaning dramatically in the background, perfectly embodying the spirit of every exasperated child.

How Did 'Sweet Brown' React To Her Newfound Fame, And What's With The Lawsuits She Filed Over 'Ain't Nobody Got Time For That' Remixes?

The internet immediately fell in love with Kimberly Wilkins' ability to turn her off-the-cuff interview into unfiltered comedy. But Wilkins herself was a little bashful and confused in the initial days of her fame.

In a follow-up interview days later, when told just how many millions of people had watched her fire story on YouTube, Wilkins said, "Well I've been shown it, but I don't like looking at myself like that 'cus I look like a joke when I was actually being dead serious."

That said, she’s still very much Sweet Brown in the clip: relaxed, charming and laughing at herself as her son Stanford assures the interviewer that yes, this is exactly what his mother's personality is. "A hundred—a thousand percent, yes," he deadpans, while she giggles behind him.

Wilkins took the sudden celebrity in stride, but what she didn't take kindly to were the remixes that made money without her seeing a cent.

The phrase "I Got Bronchitis" (another standout line from her original interview) was autotuned and flipped into multiple viral remixes, most notably by the Parody Factory, whose video racked up over 71 million views in just over a decade.

Seattle's The Bob Rivers Show took it a step further by releasing a version for sale on iTunes, allegedly without her permission. So Wilkins sued.

In 2013, she filed a $15 million federal copyright lawsuit against Apple, The Bob Rivers Show, and several others for profiting off her voice and likeness without compensation.

But after her lawyers dropped the case and Wilkins failed to supply court-requested documents, the suit was dismissed (without prejudice, technically, so she could refile if she wanted to).

In the end, like so many other early meme stars, others cashed in on her catchphrase, while Wilkins was left with exactly what nobody's got time for: legal fees.

Did Sweet Brown Ever Get To Capitalize On Her Viral Fame?

The lawsuit may have fizzled out, but Sweet Brown didn't waste her 15 minutes of fame polishing up her depositions. After creating a YouTube channel and releasing her original track "Cold Poppin'," she got to work, locally at first.

In May 2012, she starred in an ad for 18002SellHomes, delivering her lines with the same comedic flair that first made her famous.

By February 2013, she was onscreen again, now fixing her toothache in a Shortline Dental commercial that's since earned over 8 million views. The ad is a parody of her TV interview, except Wilkins "ain't got time" for a toothache instead of a fire.

Later that same month, she turned up with a sharp pixie cut and the same unstoppable delivery in a commercial for Texas attorney Brian Loncar.

These weren't high-budget productions, but they didn’t need to be either. Sweet Brown was the draw.

Did Sweet Brown Make Any Appearances On National TV or the Big Screen?

Sweet Brown's first brush with national TV came via Tosh.0, where she was granted a “Web Redemption” in October 2012 alongside the show's host, Daniel Tosh. The segment was fire safety-themed, naturally.

Dressed in a superhero costume, she extinguished flames on Daniel Tosh, dumped water on public smokers and scolded kids messing with fire hydrants.

In February 2013, she briefly became a celebrity spokesperson for WePay, a PayPal rival that built an entire marketing angle around her catchphrase, "Ain't Nobody Got Time For That!"

That same year, she graduated from local fame to full-on daytime TV, or at least, her character did. Jimmy Kimmel Live! cast Queen Latifah as Sweet Brown in a spoof movie trailer where she advised a young Barack Obama to run for president.

She then appeared on The View, and gave an interview with The Grio, where she talked about her experience working on the big screen after wrapping up filming for Tyler Perry's A Madea Christmas.

Kimberly had had nothing but kind things to say about her experience. "Tyler is so awesome," she said. "I would love to work with him again. He just makes you feel at home."

@brittneymoniique5 I’m waiting on my break in Tyler Perry film one day #tylerperrymovies #tylerperrymadeachristmas #tylerperry #aintnobodygottimeforthat yesss #fy #fyp #viral ♬ original sound – Brittney Moniique

Back in September 2013, Sweet Brown also got a chance to get the princess treatment from Criminal Minds star Shemar Moore in an Andy Cohen segment that made her say, "Sweet Brown got time for this!"

What Has Sweet Brown Been Up To In Recent Years, And Where Can You Find Her Online Today?

After the initial wave of fame, Sweet Brown's many projects, reality shows, movie roles and even a BBQ sauce line, largely stalled out.

In 2013, she launched Sweet Brown Foods LLC and announced "Sweet Brown's Lord Jesus It’s a Fire BBQ," which was reportedly headed to Walmart and Kroger, but the Facebook page for the condiment fizzled out after a few posts, and the sauce never materialized.

A planned reality show, The Sweet Browns, also seems to have vanished. By 2016, her social media activity had slowed to a crawl. Her last public tweet was about being hacked.

Her Instagram, @realsweetbrown, exists but is private, and her booking email remains up.

Her Twitter @TeamSweetBrown is still public, although her last post dates back to December 2016, showing Kimberly warning about a Yahoo email hack nearly nine years ago.

It seems like Sweet Brown decided to let her celebrity career take a backseat, especially after she trademarked signature lines from her viral video, like "Oh Lord Jesus It's a fire."

Spending over a decade milking a 30-second news segment? "Ain't nobody got time for that!"

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For the full history of Sweet Brown AKA the Ain't Nobody Got Time For That lady, be sure to check out Know Your Meme's encyclopedia entry for more information. To see the rest of our "Where Are They Now" series, you can find them all here. Stay tuned for next week's editorial!

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